Specialising in creative brand and comms work that cuts through.
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  • Give me an idea now
  • Who is Mr. Beige?
  • Brand Campaigns
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  • Copywriting
  • Get in touch
Specialising in creative brand and comms work that cuts through.
  • Home
  • Give me an idea now
  • Who is Mr. Beige?
  • Brand Campaigns
  • Social
  • Activations
  • Cause
  • Copywriting
  • Get in touch

Lee's story

1989: A tight spot

2012: Record setter

1989: A tight spot

Won my first swimming race, by such a margin that I was born two months premature and spent early life in an incubator. At least I'm not claustrophobic.  

2010: Column Idol

2012: Record setter

1989: A tight spot

 Inaugural winner of Column Idol (think American Idol minus prize money). Judging panel featured industry giants such as X Factor UK semi finalist Diana Vickers.  

2012: Record setter

2012: Record setter

2012: Record setter

Set official Guinness World Record for 'Most Chocolate Coins Eaten in 30 Seconds'. Genuinely. Four, since you asked. It's harder than it sounds, OK?

2014: Young gun

2012: Record setter

2012: Record setter

 Highly Commended in the Young Journalist of the Year category at the British Press Awards. Despite going up against serious journalists.

2014: Author

2016: Face for radio

2016: Face for radio

Not my attempt to reinvent the murder-mystery genre – but, still, a life-long dream. Wrote five books before I reassigned all spare time to raising kids.

2016: Face for radio

2016: Face for radio

2016: Face for radio

Became Paddy Power's spokesperson, including daily on talkSPORT, wreaking havoc everywhere from BBC to Fox News, via CNN and Bloomberg.

2020: Back-to-back

2016: Face for radio

2020: Back-to-back

Won successive 'UK Campaign of the Year' gongs at the Sport Industry Awards. I went full diva and took the trophy home like I was Leo Messi or something.

2022: Americana

2016: Face for radio

2020: Back-to-back

After two years of lockdown, I moved to California to continue avoiding my friends and family. Oh, and for work. Sure. Maybe should've started with that...

Podcast appearances

Critical acclaim for PP's sponsored slot

At least they liked one line that I wrote...

Me? Self-deprecate? Never...

To be fair, I did quote the Spice Girls.

Way too kind. Except the bit about the singing - which is just true, sadly.

Jesus, whoever they're talking about sounds great - I should really get in touch.

Wah.

Heavyweight prank

A video I'm reminded about each time former world champion Anthony Joshua fights. Before he was champ, we stepped into the ring for an interview – where, unbeknownst to me, he had a prank lined up. I had him running scared.

SPOKESPERSON DUTIES

I was primary Paddy Power's spokesperson for more than three years, succeeding Paddy himself -- including daily talkSPORT slots, weekly segments on The Totally Football Show, and everything in-between.

Copyright of absolutely nobody. who would want to copy this nonsense?


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